6 investigation prepositions ended up recognized to facilitate the investigation of purchaser Mind-set persuasion based upon the literature. Moreover, variables like ad good quality, demographic variations, and also the technological context of VR and AR adverts can facilitate central route persuasion, when source reliability, social existence, and message written content in VR and AR ads ended up discovered to generally be the persuasion aspects underneath the peripheral route.
Create a summary for senior marketing and advertising leaders of these conclusions over the persuasive nature of VR and AR video clip commercials.
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